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Marshall ‘Begins The Revolution’ With Announcement Of New Smartphone Aimed At Music Lovers

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Marshall have unveiled their debut music oriented smartphone titled the ‘Marshall London’. The ‘London’ is set to be available in 22 countries worldwide. Pre ordering available from July 16th for delivery in late August, middle of September depending on country, and for sale online at www.marshallheadphones.com beginning in August 2015. The ‘London’ is currently only available for pre-order for £399.

Marshall claim that ‘It’s time to change the way you use music’, with the ‘London’ boasting many features appealing to music lovers. For instance the ‘London’ contains a separate audio processor enabling it to play uncompressed lossless FLAC files, allowing for higher audio quality. Despite the fact that this is an interesting feature, it isn’t entirely revolutionary, as FLAC files can be played on any Android devices through music player apps such as Poweramp or AIMP. Although these apps can play high quality files, the separate audio processor will allow this to be done with more ease and stability. A global equaliser has also been integrated into the OS, allowing users to set an EQ for all audio coming from the phone. This will be a great feature for audiophiles who want to tweak and customise music for their specific taste, but again, this can be done with almost any audio application…
The ‘London’ is not just aimed at music listeners, but also to creators of music, with tailored music creation features, including a stereo microphone and a customised DJ app. Marshall also boasts that the ‘London’ comes with Loopstack pre installed, but this app can be downloaded for free from the Play Store anyway.

Putting all of the new musical features aside, the ‘London’ features an 4.7 inch screen, 8 megapixel camera, 16GB of internal memory with a Micro SD slot, and a 2500 mAh Lithium Ion battery, which makes it a very average phone. For reference, you can pick up a brand new LGG3, which features a 5.5 inch screen, 13 megapixel camera, 16GB internal memory with a Micro SD, and a 3000 mAh Lithium Ion battery for £220, compared to the ‘London’’s price tag of £400. Plus the G3 also came out over a year ago and outperforms the ‘London’.

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One of the phones redeeming features seems to be it’s design, with a beautiful sleek black and gold look, adhering to the iconic Marshall brand. The phone also comes with a pair of Marshall Mode headphones which seem to be well reviewed. The ‘London’ also has two stereo headphone jacks, making it ideal for sharing your music with a friend, a feature other devices seem to lack. The ‘London’ also has the handy ‘M button’ which allows you to access your music at any time, and the scroll wheel to make browsing your music easier.

Although a lot of time and thought has obviously gone into creating the ‘London’, it doesn’t appear to be as revolutionary as Marshall claim as most of it’s features are available through third party apps, or on much cheaper devices, making it fairly irrelevant and unnecessary. It will be interesting to see how the ‘London’ plays out and if it will be a success, but in my personal opinion the ‘London’ is just a fashion accessory for hardcore Marshall fans and has no genuine benefits.
Let us know what you think about the new Marshall London in the comments below!

You can read more about the London’s features and specifications here – https:// www.marshallheadphones.com/mh_uk_en/’London’-phone

 

Written by Robert Douglas

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Composer, Producer, and Gaming Enthusiast from the Isle of Wight. Get in touch through Twitter! - https://twitter.com/RobDouglas12345

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